Selected work · 2016—2026

Products, platforms &
growth systems.

A decade of turning complex products into clear categories—from zero-to-one SaaS launches to digital infrastructure used at national scale.

Explore the work ↓
10+SaaS products
1M+Subscribers acquired
500+Projects delivered
50+Paid 1:1 consulting sessions
7Industries
01 / LIVE PRODUCTS

SaaS products
I’ve helped grow.

Live platforms across fintech, health, communications, operations, legal services, marketplaces, and spend management.

02 / EMBEDDED LEADERSHIP

Inside the team.
End to end.

Full-time product and growth leadership spanning SaaS, digital infrastructure, cloud, and commerce.

01
Product & Growth Leadership

National digital infrastructure

Product adoption and GTM across large-scale government platforms and enterprise services.

150M+ users reached120+ institutional clients
02
Head of Growth & Product

B2B SaaS expansion

Shifted service-first operations toward product-led acquisition and regional expansion.

1,700+ clients10+ countries
03
Product Marketing & GTM

Enterprise collaboration

Built data-sovereignty positioning and enterprise procurement messaging.

CAC reducedCVR improved
04
Digital Growth Leadership

Commerce & acquisition

Led search, paid media, and product-launch execution across a seven-person team.

250+ page-one keywords2.7× sales growth
03 / CONSULTING & PROJECTS

12 engagements.
Strategic impact.

Advisory, product launches, and GTM strategy across Fintech SaaS, Legal, E-commerce, AI, Digital agencies, and HealthTech.

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Have a product worth
scaling?

Bring the product. I’ll help sharpen the position and build the growth system around it.

Book a strategy call